Brand View, the leading global provider of price, promotion, product content and online product positioning analytics, has opened a new office in Beijing, China.
At an exciting time of business growth in the country, Brand View has opened an office with a capacity for 40 people to support and better serve its GM and FMCG clients.
“Our business in China is growing at a rapid pace”, said Bruce Dove, President, Brand View. “With our new office in Beijing, we feel we can provide an unrivalled service to our clients in the region”.
“The new office reflects our commitment to provide unparalleled price, promotion, product content and online product positioning analytics to a strategically important region”, added Dan Burton, Founder, Brand View. “We have ambitious growth targets for our business in China and with the addition of this office we will continue to exceed our client’s expectations”.
Brand View has hired Gael Wu as its new Commercial Director to lead the Chinese team. “Gael’s strong reputation and deep network of industry contacts, combined with the opening of a new Beijing office, furthers our goal of deepening Brand View’s presence in China,” Bruce Dove said.
Brand View
Brand View is the leading global provider of price, promotion, product content and online product positioning analytics.
We enable our clients, retailers and suppliers, to measure and manage their price position and nutritional proposition, communicate this to shoppers, increase their digital presence and ecommerce performance.
Trusted by the biggest names in the industry, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.
Seamless coverage of online and bricks and mortar stores – including Chinese, South Korean, European, North American, Australian and South American markets.
Easy integration of proprietary data facilitates the immediate benchmarking of value propositions, promotional strategies and online activity against competitors. Through instant, integrated insights, monitor price movements, promotions, product content changes, new product listings and ecommerce performance.