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Brand View supports Samsung Note 9 launch with next day tracking
The success of a new product launch, particularly in Technology, can have a huge impact on both sales and in winning and maintaining brand loyalty. A recent study by Mckinsey (2017), found that more...
View ArticleAscential plc acquires Brand View
Ascential plc, the global specialist information company, announced today the acquisition of Brand View. Brand View broadens Ascential’s eCommerce analytics offering, adding highly complementary...
View ArticleFMCG Price Comparison (Jan): AmazonFresh at least 14% cheaper than leading...
Brand View has conducted a price comparison analysis, matching a minimum of 4,253 branded products, from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...
View ArticleFMCG Price Comparison (September): AmazonFresh is at least 7.6% cheaper than...
Brand View has conducted a price comparison analysis matching a minimum of 3,650 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...
View ArticleFMCG Price Comparison (September): Amazon Pantry between 8.2% and 18.2%...
Brand View has conducted a price comparison analysis matching a minimum of 1,732 branded products from Amazon Pantry to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...
View ArticleFMCG Price Comparison (November): AmazonFresh is a minimum of 9.2% cheaper...
Edge by Ascential has conducted a price comparison analysis matching a minimum of 3,791 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...
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