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The ‘Bevy Levy’ looms! How have retailers and manufacturers responded?

The Soft Drinks Industry Levy (SDIL) is just one month away from being rolled out nationwide and the Treasury is projecting a revenue of £300 million in the first year of the levy (2018/19) [Autumn...

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FMCG Price Comparison (May): Amazon Pantry up to 10.9% cheaper than leading...

Brand View has conducted a price comparison analysis matching a minimum of 1,546 branded products from Amazon Pantry to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose*. The price...

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FMCG Price Comparison (May): AmazonFresh at least 6.9% cheaper than leading...

Brand View has conducted a price comparison analysis matching a minimum of 3,928 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose*. The price...

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FMCG Price Comparison (July): Amazon Pantry between 7.6% and 16.8% cheaper...

Brand View has conducted a price comparison analysis matching a minimum of 1,584 branded products from Amazon Pantry to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...

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FMCG Price Comparison (July): AmazonFresh is a minimum of 9.1% cheaper than...

Brand View has conducted a price comparison analysis matching a minimum of 3,780 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose*. The price...

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What can we expect from Prime Day 2018?

The fourth Amazon Prime Day is fast approaching and this year it will consist of 36 hours worth of deals (from 12pm 16 July until the end of 17 July), up from 30 hours in 2017. The event, extended to...

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Brand View supports Samsung Note 9 launch with next day tracking

The success of a new product launch, particularly in Technology, can have a huge impact on both sales and in winning and maintaining brand loyalty. A recent study by Mckinsey (2017), found that more...

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FMCG Price Comparison (September): AmazonFresh is at least 7.6% cheaper than...

Brand View has conducted a price comparison analysis matching a minimum of 3,650 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...

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FMCG Price Comparison (September): Amazon Pantry between 8.2% and 18.2%...

Brand View has conducted a price comparison analysis matching a minimum of 1,732 branded products from Amazon Pantry to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...

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FMCG Price Comparison (November): AmazonFresh is a minimum of 9.2% cheaper...

Edge by Ascential has conducted a price comparison analysis matching a minimum of 3,791 branded products from AmazonFresh to that of Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose. The price...

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