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Brand View is lead sponsor of Online and Digital Grocery Summit 2016
Brand View is pleased to be lead sponsor of the Online and Digital Grocery Summit 2016, which is taking place on 24th May 2016 at the Hilton Tower Bridge Hotel, London. Following the success of the...
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AmazonFresh UK launches in London
From today, Amazon Prime customers can order their groceries from the e-tailer’s website or mobile app and get it delivered on the same day. Brand View has compared a typical basket of 29 items...
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Global Games market will be worth $118.6 billion by 2019
This week the world’s premier computer, video and mobile games trade show, E3, is taking place at the Los Angeles Convention Center. Tens of thousands of thought-leading industry professionals will be...
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Meet Brand View at GO eCommerce 2016
Israel had the highest percentage of online users purchase goods online in 2015, according to a study commissioned by eBay. No fewer than 95 percent of Israelis, who used computers at home or work, or...
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Will the pricing of Consumer Electronics be affected by Brexit?
Britain’s decision to leave the EU following the referendum in June could have consequences well beyond the initial subsequent slump in the Pound’s (GBP) value. Consumer goods’ pricing, including...
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Drive ecommerce growth with reporting and analytics
With more and more businesses selling their products online, careful analysis is essential to tracking performance and winning online. Numerous studies reveal that ecommerce is the fastest growing...
View ArticleBrand View launches Global Advisory Board
Brand View has enlisted the support of four renowned experts in retail, ecommerce and customer engagement to establish a Global Advisory Board. The Board members will contribute their insights to the...
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Are you successfully managing your relationship with Amazon?
James Murray, Brand View Global Advisory Board member and consultant specialising in both Amazon Sales Development and Category Management, outlines the challenges and the opportunities of working with...
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Brand View and InternetRetailing: Product and Merchandising Tracker
Brand View has partnered with InternetRetailing to analyse the approach to discounting and product display adopted by the UK’s top retailers across six categories of retail. The Tracker covers products...
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Grocery retailers unfazed by Which? research findings into ‘unhealthy...
Which? research, published this month, criticised UK supermarkets for the heavy promotion of unhealthy products. The consumer group analysed data from mySupermarket across the major UK supermarkets...
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High quality, complete ecommerce product content increases sales
There is an indisputable link between the quality and completeness of online product content and sales. In the ever-evolving online marketplace there is still much to be studied and learnt about which...
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Ecommerce IS commerce
In the following extract from Brand View’s Ecommerce Excellence Study USA: CE & GM 2016, Ed Hecht, VP/Publisher, TWICE, discusses the growth and impact of ecommerce and mcommerce. Ecommerce is...
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How has ecommerce shaped new ways of working?
How has ecommerce shaped new ways of working? In the following excerpt from Brand View’s Whitepaper ‘Discoverability, Representation and Engagement: the foundation of ecommerce success’, Karen Pike,...
View ArticleSteve Rothermel, former SVP, Global Sales and Marketing at RetailData, joins...
Brand View, the leading global provider of price, promotion, product content and online product positioning analytics, today announced the appointment of Steve Rothermel to Brand View’s Global Advisory...
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Ecommerce in Israel: continued popularity of cross border shopping
Yoav Myzlin, Business Development Manager, Israel, Brand View, examines the regional ecommerce marketplace trends and developments. With a population of 8.2 million, Israel may not seem like a...
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Found Money: How brands can recoup a missed online opportunity
In pursuit of the “80/20 rule” – favor the 20 percent of retailers that generate 80 percent of the revenue – manufacturers are leaving an awful lot of money on the table. TWICE, the leading B2B brand...
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Brand View partner with SellNeeds to support the French retail market
Brand View, the leading global provider of price, promotion, product content and online product positioning analytics, announces partnership with SellNeeds, high-end, innovative and reliable digital...
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The shopper experience: Are shoppers’ content requirements channel agnostic?
In the next instalment from Brand View’s Ecommerce Excellence Study USA: CE & GM 2016, we look at the online shopping experience and whether shoppers’ content requirements channel agnostic. The...
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How do shoppers find your products online?
In the second excerpt from the Brand View Whitepaper, ‘Discoverability, Representation and Engagement: the foundation of ecommerce success’, Karen Pike, Global Ecommerce Performance Manager, discusses...
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Brand View sponsor the IGD Online and Digital Summit 2016
By 2021, 9 percent of total UK grocery sales are expected to be online, compared to 5.8 percent currently (IGD). With the UK’s online grocery sales forecast to grow by more than half in the next five...
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